How HBO hit the nail on the head in terms of graphics and trade shows If you are a fan of the HBO program Silicon Valley, and you have worked in the trade show industry, you witnessed a fantastic episode this past Sunday. As I watched the episode I instantly fell into corporate mode to review the displays used to…
Tag: design
Graphic Design Isn’t Art
A company brochure may be pretty, but your designer should never think it is artwork Years ago I was asked to make a brief presentation to a graphic design class at a college. I had been working in the industry for about five years and had hundreds of successful designs under my belt but felt there was an important point…
This Logo Goes Up To 11
11 tips for companies considering their first or a new logo before hiring a designer. Logos. Every company needs one (or do they? perhaps that is a thought). Yet, when it comes time to hire a designer to create a new logo most people have no idea what to ask for. Sure, you want something dynamic and new that communicates…